Fresh off their latest critically acclaimed album, hyperpop extremists 100 gecs recently performed their American tour, with Moment Factory Music heading up tour production. Creative Director Manuel Galarneau, a longtime listener of the band, gave Notch Designer Andrew Marchbank an in-depth brief considerate of detail while leaving a lot of room for experimentation.
The creative team mainly sought to execute visuals that matched gecs’ unconventional yet powerful style. They aimed to illustrate the music with a flow of monochrome to saturated colours, as well as distorted textures, such as warped features, datamosh glitches, and abstract liquid looks. For more intricate effects, Marchbank used Notch’s Virtual Background and Face Tracker features.
