Over the course of three years, Creative Director and Notch Designer Miii brought Hua Chenyu’s massive tour to life across venues all over China. The biggest challenge: coordinating the LED screen, floor, and lighting into a unified story while maintaining ultra-high resolution and enabling on-the-spot content modifications.
As Miii describes, the artist requested a joyful world where nature, technology, Earth, and the universe come together in harmony. So the team set out to design a space that felt as if it were in a constant state of breathing, with the LED serving not only as a video display but as an integral part of the venue’s architecture.
